Alex Simmons

Pray. Focus. Grind. 

Passion, motivation, and tenacity are just some of the words that describe Alex Simmons, founder and owner of the brand, and now the fitness movement, Pray, Focus, Grind. Pray Focus Grind, founded in 2011, was a brand geared towards fitness buffs who love to work out and look great doing it. Simmons says that the motto itself came from his own personal mantra stating, “pray about what you want to achieve, focus on how to get there, and grind until you make it a reality.”

Everyone who has ever worked out understands that without pain there is no building up of strength. Simmons echoes this by saying that the biggest impact on his journey of being a fitness entrepreneur has been struggle. Having to deal and heal from multiple surgeries in the past, Simmons took lessons from those experiences in order to make himself better. He relicts that “the journey always means more than the destination”, because it gives you the tools to maintain what is needed to achieve your ultimate purpose.

Simmons, who says his biggest motivator is providing a good life for his daughter, says that on his almost 6 year journey of doing Pray, Focus, Grind, that he hopes to leave a legacy in which people feel they can be themselves and still be successful. He says,

“I want people to look back and see that I enjoyed life, and showed them that they could be  themselves and they can be successful. They don’t have to conform to what society says is popular, or what’s cool. If you look back on very successful people, like artists and company owners, everyone looks at them like they are weird and strange. We wouldn’t have a lot of the stuff we have today without them. It’s more important to just be you.”